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How Racing Automotive Group Unified Payments and Operations with Bluemax Pay

Driving Performance Beyond the Track
June 30, 2026 by
How Racing Automotive Group Unified Payments and Operations with Bluemax Pay
Jeff Roberg

https://www.racingautomotivegroup.com/

Racing Automotive Group [RAG] is a manufacturer and distributor of quality, high-performance racing products. Throughout the racing community, RAG is well-known for its race jugs, fuel filters, fittings, power steering pumps, and performance plastic products. 

The Challenge. RAG sells thousands of products to a variety of customers including retailers, wholesalers, and consumers. RAG also provides products through a private label program. Each of these customer types have a preferred method of payment and delivery options. RAG was challenged with: 

  • isolated business systems including accounting, manufacturing, inventory, and payment 
  • disconnected payment and operational processes 
  • inability to leverage card-not-present transactions

The Solution. Odoo ERP was implemented across RAG’s business along with Bluemax Pay. Outcomes included:

  • Creation and tracking of inventory with multiple locations, improving product turnover
  • Launched a new e-commerce site, resulting in higher online revenues
  • Deployment of manufacturing, empowering replenishment, and component tracking
  • Partnered with Bluemax Pay for an integrated Odoo payment solution, enabling  payment links, Pay by Bank, online eCommerce, and fraud detection
Supporting RaceSaver Sprint Series with Odoo & Bluemax Pay